One of the most effective strategies for documentary filmmakers seeking international financing is what industry veterans call the "Three Markets" approach.
The strategy works like this: instead of relying on a single funder, you build your financing package across three distinct markets — typically your home territory, a European co-production partner, and an international broadcaster or streaming platform.
Why three? Because each market brings different things to the table. Your home territory provides cultural authenticity and local broadcast value. A European partner (through funds like Eurimages, CNC, or regional film funds) adds production budget and festival credibility. And an international broadcaster or platform provides the final piece plus global distribution.
This approach is especially powerful for African filmmakers because it mirrors how the most successful African films of recent years have been financed. Films like "Atlantics" (Senegal/France/Belgium), "Lingui" (Chad/France/Germany), and "Goodbye Julia" (Sudan/Saudi Arabia/Egypt) all used multi-territory financing.
Start by identifying which funds in the FRA directory match each of your three target markets, then build your package outward from the strongest confirmed support.